ABOUT BLUE GIANT
Blue Giant Equipment Corporation: Since 1963
The loading dock and material handling industry has evolved significantly during the last fifty years and Blue Giant has been a part of that movement since 1963. By effectively identifying market trends and recognizing product development opportunities, Blue Giant has made strategic decisions that keep the company at the forefront of innovation. Today Blue Giant is a global leader in the development, manufacture and distribution of loading dock systems and material handling equipment, including dock levelers, ground-level lifts, vehicle restraints, touch controls, dock and door guards, door seals and shelters, and HVLS fans.
Below are major milestones in our Blue Giant history, which outline the company’s ability to identify industry trends and needs and successfully accommodate them.
Blue Giant was founded on May 30, 1963 by Kurt Larsen, and quickly became a leading manufacturer of dock levelers and hand pallet trucks.
Blue Giant customer base expanded so rapidly that new product offerings (electric pallet trucks and stackers, dock lifts, and scissor lifts) were introduced to supply the growing demand. Licensee partnerships in Australia and South Africa resulted in Blue Giant dominating the market in both countries.
Blue Giant primary manufacturing location in Brampton, Ontario, was expanded from 35,000 to 100,000 square feet to handle the large influx of orders. In 1985 the company signaled its future focus on product innovation by introducing the TL85, the first non-impact vehicle restraint, to the North American market.
Blue Giant global presence expanded with licensee partnerships in Mexico and Southeast Asia. Demand for Blue Giant product resulted in high-volume sales, such as the order placed by the Singapore Port Authority for 309 mechanical dock levelers. On the material handling front, the company redesigned its industrial truck line to include ergonomic handles and a sleeker, more maneuverable body. The new trucks were easier to use and more compatible with tight spaces, making them a standard feature in busy warehouses and logistics centres.
The new millennium has witnessed tremendous growth in new product development. In 2001 Blue Giant introduced the XDS Extra Dock Safety Series, the only 2-in-1 interlocked dock system that lowered the risk of forklift run-off and overhead door damage. More innovations rapidly followed: the micro-processor-based Blue Genius™ Touch Control Panel, which revolutionized ‘smart’ control technology; the StrongArm™ SVR303 vehicle restraint, whose patented technology and trusted performance made it a winner in Plant Engineering’s Product of the Year competition in 2009 and the U-Series dock leveler platform, which reduces deck fatigue by enabling a better distributed load.
Blue Giant continues to expand its product line and global presence. Stocking locations have been opened all over North America, providing customers with quick and cost-effective access to parts and equipment. In 2011, the company entered into a strategic partnership with Big Lift LLC to exclusively distribute the Big Joe brand of AC-powered industrial trucks in Canada. In 2012, Blue Giant launched the StrongArm™ HVR303 electric vehicle restraint and the Air Cylinder Series, the industry’s first air cylinder dock equipment system. Both products are environmentally sustainable, indicating the company’s ongoing support for green building practices and initiatives.
In January Blue Giant launched its U.S. operation, Blue Giant LLC, and opened a new manufacturing facility in Greensboro, North Carolina. This new location focuses on the manufacturing and distribution of the company’s growing line of innovative dock seals and shelters, which includes fixed and inflatable seals, stationary and retractable truck shelters, full access seals, and rain shrouds. In September Blue Giant launched a premium-level Blue Genius™ that incorporates all of the powerful features of the Gold Series, but offers expanded equipment functionality.
The company Industrial Truck and Aftermarket portfolios grew substantially thanks to the addition of several exciting new offerings, and in November Blue Giant launched the VL Vertical Storing Dock Leveler, a next-generation model with unique features that add greater levels of safety and versatility to dock operations.
This year was marked by significant progress in new product additions. At the end of the summer, the Blue Giant wheeled portfolio expanded to include AC-powered industrial trucks, which have long and powerful performance cycles. In September the HingeMaster™, a dock shelter that closes off trailer door hinge gaps while allowing full unrestricted access to the rear of the trailer, was released to the market. The StrongArm™ vehicle restraint line grew in October with the addition of the RVR303, a recessed-hook hydraulic restraint that safely and intelligently accommodates both standard and non-standard ICC bars.
On the marketing front, the Blue Giant website underwent a complete redesign in January to become more customer-centric and mobile-friendly. In October, site content became available in French, Spanish, and Portuguese in addition to English, increasing its reach and user-friendliness.
“Our fifty-year track record as the premier dock equipment solutions provider has earned us a worldwide customer base and a solid place at the forefront of the industry,” says Jeff Miller, Vice President of Sales and Marketing. “By ensuring that our dock equipment technology continues to evolve, we as a company will always be able to offer loading dock solutions that match all applications and site requirements.”
Associations and Memberships
Blue Giant products are designed, manufactured and tested to stringent quality assurance standards. Blue Giant has memberships in several associations and directories, listed below are some industry links to organizations that deal with construction and material handling needs.